Major cloud storage providers including Amazon and Google offer free levels of storage or promotional credits to encourage developers and startups to store data on their cloud. While this may sound attractive to early stage businesses looking for an inexpensive jumpstart, it is important to consider the long-term realities of scaling your business once beyond the range of these freebie offers.
As your business evolves, so do how you use, store and manage your data. Aiken Korotkin, founder of AK Productions — a Washington-based full-service video production company, D.C. — learned this the hard way. When he was starting out, he was in a hurry to choose Google Cloud Storage, only to realize that as his business grew he was not the right fit.
At the time, Google offered a promotional credit. Korotkin said, “It lasted a year, and when the credit expired, it forced him to take a closer look at the cost efficiency and security of the Google Cloud Platform.” I felt it to be super misleading , “He explained,” you have a lot of options, but it seems like chaos until you really know what you’re doing. ”
Deciding Cloud Storage: How Much “Free” Will It Cost You
The overhead of managing your cloud platform is only one factor to consider when planning your cloud infrastructure rollout. Complexity, predictability and recovery are all things that you should keep in mind when choosing the right solution for your business case. Evaluating all these factors helps you understand the true cost of ownership and the value of the platform over time.
We hope that this guide to the three key factors for cloud storage selection will help you make the right decision, the next best step for you and your growing business.
Factor 1: Complexity
The hype that many cloud storage providers provide is quite simple and clear: The Google Cloud Free Tier offers a three-month free trial with a $ 300 credit to use with any Google cloud services. AWS Free Tier offers various free services including 5GB S3 storage for 12 months. Both providers also have incentives for startups that can be unlocked through incubators or VCs that offer additional credits of up to tens of thousands of dollars. For nothing your data is on its way and you can move forward.
But while it may be tempting to jump on one of these offerings, it is worth spending the breakdown of data storage and usage costs for each platform, as well as any long-term losses you may incur. Or even in understanding the fees related to the service.
Hook for When you’re managing a few gigabytes or terabytes, it’s worth decoding your monthly bill or dealing with surprising service fees, but as you grow, navigate the tier pricing structures that many legacy Work under cloud providers, become quite complex.
It makes little sense. The reality of the situation is that a whole industry of consultants and businesses has spread over this issue. These third-party vendors help businesses understand and optimize their cloud invoices from Amazon AWS and Google Cloud Storage. When you need to hire another business to understand what you have to pay, it is time to ask some questions about whether they are right for you.
Tiered pricing may make sense for businesses that are able to optimize their infrastructure to a tee. But how many startups do they describe? Most early stage entrepreneurs do not have the resources to do this task of planning and engineering and struggle to keep their cloud costs down when they graduate from free plans.
As if the complexity of pricing tables is not too bad, understanding what you can do once your data is stored can be highly confusing. Consider the eclipse fee: These are the fees you pay to download your data from the cloud.
Most major cloud providers, including Amazon and Google, charge high income fees anywhere from $ 90 to $ 120 + per terabyte. An attempt to estimate how expensive you would feel to feel the impossible. As a result, businesses often start storing data easily on these cloud platforms, but as their data sets grow, they find themselves unable to leave due to high income costs.
With Amazon AWS, many businesses find that complexity extends to pricing and the functionality provided by the platform. Without the right tools and resources, you can spend hours or days configuring your environment. Tristan Peligrino, co-founder of motion, a B2B content marketing agency, spent significant time simply setting up and onboarding new users. “The interface is very complex.